Building personal brand using social media


Recently I came across an interesting article on building personal brand using social media. Now, this is something that would attract practically any blogger on the web. In the article, written by Daniel Tolliday, you will find number of useful tips and ideas on how to implement them.

How to Use Social Media to Build Your Personal Brand Social Media Examiner

Do you want to build a personal brand? Interested in ways to differentiate yourself from others? Social media are a great way to develop a personal identity, establish a reputation and stand out in your industry. In this article you’ll discover how to use social media to build your personal brand.

To understand personal branding, start by doing a Google search for your name. Discover how to build your personal brand with social media.

Chances are you’ll see a list of your prominent social profiles (namely LinkedIn, Pinterest, Instagram, Twitter and Facebook) in your search results. Google gives high authority to all of the main social media platforms. Ultimately, the more active you are on a particular platform, the higher that profile is ranked.

Here are some ways to start shaping your message and how you’re perceived.

#1: Define Your Objective
#2: Identify Up to Three Areas of Expertise
#3: Make a List of Profile Links
#4: Develop a Strong Positioning Statement
#5: Use a Consistent Look and Feel on All Platforms
#6: Reserve Your Name Everywhere

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