Health experts say Coca-cola sponsored research misleading

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Don’t believe if anyone on Earth tells you that cola drinks are not harmful to your health. The industry bargains and says it is fine so far you maintain a limit. What is the limit? You decide! Hmm… that’s what there answer has to be because the fact is soft drinks do harm your health in long term, in a big way.

Enough has been said on the Internet sites how harmful they are and why, so we don’t intend to highlight it here. What is of interest is, Coca-cola has been accused to funneling millions of dollars in sponsoring research work to prove that consuming coca-cola is just fine! Health experts have called it misleading.

Health experts: Coca-Cola funds scientists with misleading message – USA TODAY

Coca-Cola has funneled millions of dollars to support a nonprofit organization that alleges that Americans should focus more on exercise for weight loss than diet,The New York Times reports.

Last year, Coke donated $1.5 million to start Global Energy Balance Network, according to the Times. Coke, struggling with a decrease in soda sales, has also given nearly $4 million in support of other projects.

“Most of the focus in the popular media and in the scientific press is, ‘Oh they’re eating too much, eating too much, eating too much’– blaming fast food, sugary drinks and so on,” the nonprofit’s vice president and scientist Steven N. Blair said in a video. “And there’s really virtually no compelling evidence that that, in fact, is the cause.”

But health experts have said the research is deceptive.

“Coca-Cola’s agenda here is very clear: Get these researchers to confuse the science and deflect attention from dietary intake,” Marion Nestle, professor of nutrition, food studies and public health at New York University, said in an interview with the Times.

Barry M. Popkin, a professor of global nutrition at the University of North Carolina at Chapel Hill agreed, likening Coke’s support of these researchers to strategies used by the tobacco companies. Health experts: Coca-Cola funds scientists with misleading message